What is Index Bloat? — Whiteboard Friday

Deep dive into index bloat - a critical SEO challenge affecting medium to large websites. Learn how to identify URLs consuming your index quota without delivering traffic, understand the difference between crawl budget and index bloat, and discover practical solutions for cleanup. This Whiteboard Friday video helps you assess your site's index health and implement effective remediation steps, from content consolidation to proper URL handling.

How I Used Vibe Coding to Build Custom SEO Tools (Without Writing Code!)

Discover how I used AI copilots and the Moz API to turn marketing ideas into real tools. Learn how vibe coding lets any marketer build fast and smart.

Google &num= and Changing SERP lengths in Moz Pro

Why did Google remove the long-standing &num= parameter, and what happens now? We explain the industry-wide impact on SERP scraping costs and detail the specific changes taking effect in Moz Pro.

How to Communicate Site Migration to Clients — Whiteboard Friday

Site migrations can be tricky! Rebecca Yu shares essential strategies for SEO professionals to clearly explain the process and potential impacts to non-SEO clients. Learn how to bridge the communication gap, accurately identify when a migration is happening, and ensure a smoother transition for everyone.

How to Use Chrome to View a Website as Googlebot

The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.

How to Be an Effective SEO Mentor — Whiteboard Friday

When you're set up for success, being a mentor can be a rewarding experience for you and your mentee. Miracle’s in-depth framework presented in this week’s Whiteboard Friday covers considerations like building trust, setting boundaries, and the qualities that make a great mentor.

How I Found Internal Linking Opportunities With Vector Embeddings

Your step-by-step guide for using vector embeddings to identify internal linking opportunities at scale so you can confidently apply these techniques to your SEO strategy.